Well, I guess it’s officially the start of the holiday season.
At least here in the US.
Thanksgiving is gone and now it’s time for Black Friday, Cyber Monday, Christmas and holiday music, holiday shopping and holiday parties.
Not to mention benefits, community services and volunteer work.
Who has time for all of these distractions?
Not me…That’s for sure… That’s why it’s super important to stay hyper-focused on what your goals are and what needs to be done to accomplish them, so you don’t get infected by the “End of the Year Distraction Syndrome”. EYDS for short.
EYDS has been a momentum and revenue killer for ages. Nothing gets in the way of progress more than EYDS, especially in your business. Everything you’ve worked so hard for all year comes to a schreaching halt because of EYDS.
Here’s the good news. 75% of success is awareness, the rest is action.
So now that we are aware of this phenomenon called EYDS, we can take the actions to avoid it while it eats away at our competition’s momentum.
While they eat, drink and be merry, we hustle. We don’t stop…We barely slow down…
Here are a few tips to keep you on track over the holidays:
Prioritize your list: We all have lists. The biggest problems with our lists however, is that we have too much crap on them. We have so much to do that we do nothing at all.
Grant Cardone suggests making two lists:
List “A” is a list of all the things and distractions that we think we need to attend to but have absolutely no impact on progress or production. Like holiday games and special television programming..etc.
In list “B”, list all of the distractions and activities you “must” do—the ones that add value to family, church, community, business… etc.
Now avoid all of the things and distractions on List “A” like the plague and attend only to the things on List “B”.
Once you get a sense for the things that you have been wasting your time on, the projects on List “B” seem more accomplishable.
Idle Hands are The Devils Workshop: Stay busy. The key to avoiding a major case of EYDS is to stay busy.
“Be so bsuy that you forget what day it is”. Grant Cardone
Fill any and everyday that you aren’t involved in holiday distractions from List “B” with calls, meetings, presentations and production. Do what you would normally do but do twice as much as you normally would.
Remember that your competition is most likely laying on a sofa somewhere, watching a football game trying to figure out how to get over their EYDS. This is an opportunity for us to get out in front of everyone else and make a huge push for the end of the year.
When people complain that they “haven’t seen you around,” you know you’re on the right track. The more productive you are, the less distracted you’ll be. Grant Cardone
Follow The System: It’s important to stay focused and follow your plan. Don’t deviate from your systems that you have in place and that have been working all year long just so you can get a few extra days off during the holidays.
These systems are your bread and butter and they should be followed to a “T”. This is why it is essential to establish and tweak systems all year long so that when you need to set things on autopilot, they work while you sleep. (or party)
Your production systems and marketing systems should be ready to fire on all cylinders when called upon. This would be a good time of year to call upon your systems and set them on overdrive. Double your marketing efforts during this holiday season and get some traction for the start of the New Year.
However if you don’t have a system in place, this would be a great time to start implemting one.
To learn more about our state of the art marketing system click here
Get Hyper Focused: I know…Easier said than done… I’d have to agree. But the only way to really fight through all of these distractions is to get HYPERFOCUSED.
Hyperfocus is an intense form of mental concentration or visualization that focuses consciousness on a subject, topic, or task. Wikipedia
As Grant Cardone says, “You have to get OBSESSED” . Staying hyperfocused and obsessed with your tasks at hand will at least give you a fighting chance when trying to avoid the gravitiational forces of distraction. Time is your most valuable asset. Staying hyperfocused allows you to work fast and furiously while trying to accomplish your goals. Get in and get out.
Avoiding distraction and staying productive is an important exercise to practice year round. However, there is no other season, throughout the year, that brings on a case of EYDS more than the holiday season. Staying vigilant and aware of the syptoms of EYDS is critical to your survival and productivity during the holidays.
Remember to stay focused, avoid wasting time, stay busy and follow your systems.
Please leave your comments below and let me know how you plan on staying focused and being more productive throughout the holidays and avoid getting EYDS…
My goal has always been to teach you all the skills you need to succeed as a digital entrpreneur and to ultimately help you achieve financial freedom and security for you and your family. There has never been a better time than right now to take advantage of our state of the art marketing system to help you develope the skills to succeed and build a roadmap to get you to where you want to go. This is a perfect time to invest in yourself to learn the skills that you will need to succeed in todays digital economy.
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